The steady growth rates of the industrial market provide a solid, consistent base of customers within the areas of process controls, industrial automation, semiconductor test, and test and measurement equipment. Most customers in this sector require power supplies that can withstand harsh environmental conditions such as surges, sags, brown-out conditions and intense shock and vibration. Industrial customers rely upon Cherokee International to provide tightly regulated clean power at the heart of their end equipment to ensure its proper functionality.

Historically, the industrial market power systems have been dominated by AC/DC 24 volt single output and AC/DC modular multiple output power supplies. There is a growing trend for sectors within the industrial market to upgrade to distributed power architectures to increase operational efficiencies and reliability. Cherokee International, poised for this shift, is leveraging its full distributed power architecture solution to its growing industrial customer base.

Key characteristics of the industrial market include steady growth, more predictable demand and 7-15 year product life cycles that form a stable foundation of customers for Cherokee International extending across Europe and North America.